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2/16/11, 10:27 AM   #1
Advise
midget64
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Can anyone give me some advise on how to ask/get a sponsor.

Thanks, Chris Phillips
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Last edited by midget64; 2/16/11 at 10:42 AM.
 
2/16/11, 10:41 AM   #2
Re: Advise
ACP
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Whats a sponsor?
 
2/16/11, 11:05 AM   #3
Re: Advise
Rpracing1
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Quote:
Originally Posted by ACP View Post
Whats a sponsor?
I have seen this term used before about the good ole days in history books.
 
2/16/11, 12:48 PM   #4
Re: Advise
Josh Spencer
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Times are hard right now and it may seem like you can't get a sponsor, but don't give up. I put together a resume of what you do on the track as well as what you do off the track. For example, I introduce myself with everything that I do other than racing, put my accomplishments, letters of reccomendation's from a few people, news paper articles, what I am involved with in my community and outside of racing into the resume. What you do off the track is just as important to what you do on the track. If you are in school, I would take your report card and show them that you have good grades. This shows that you are responsible, especially to someone you are asking to sponsor you. You have to sell yourself and tell the person how you are going to benefit/help their business. Good luck and if you have any other questions you can contact me at (765)-438-6293

Josh Spencer
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Last edited by Josh Spencer; 2/16/11 at 12:49 PM.
 
2/16/11, 2:06 PM   #5
midget64
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Thanks Josh!!
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1 member likes this post: Josh Spencer
2/16/11, 4:54 PM   #6
Re: Advise
Pitpass
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Good answer Josh Its nice to see a good, positive post once in a while.
 
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2/16/11, 8:35 PM   #7
Re: Advise
Josh Spencer
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Chris whether or not someone sponsor's you, don't forget to send them a thank you card. Sorry for not adding this earlier, I was in a hurry. Good luck!

Josh Spencer
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Last edited by Josh Spencer; 2/16/11 at 9:13 PM.
 
2/16/11, 10:19 PM   #8
Re: Advise
racephoto1
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The thank you card is VERY IMPORTANT, if they don't have money now, they may later. They'll remember you if you send the card.
 
1 member likes this post: Josh Spencer
2/16/11, 10:34 PM   #9
Re: Advise
bigmojo5
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Josh gives good advice. It might not be as important to a potential backer how many features and championships you expect to win, but how you can help them build a loyal customer base.
But, i really think that in short track racing, most sponsorships come because a person takes a liking to you and is glad to be associated with you.

Sometimes, the most important skills in racing is learning to play golf, and talk to people. Do you ever wonder why many business owners go golfing on Wedneday? They build relationships and friendships that aid their businesses.

---------- Post added at 10:47 PM ---------- Previous post was at 10:34 PM ----------

Also, don't forget about product sponsorships. Getting help on shocks or tires is a great sponsorship.
 
3 members like this post: Josh Spencer, racephoto1, TQ29m
2/17/11, 9:55 AM   #10
Re: Advise
BuckeyeBullet
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Quote:
Originally Posted by midget64 View Post
Can anyone give me some advise on how to ask/get a sponsor.

Thanks, Chris Phillips
Posted via Mobile Device
Granted it has been ~7 years, and I was searching for major $$$ to head to Spain, let me throw my 2 cents in.

For starters, figure out where and when you will be racing, use this to sell the 'exposure' you can give a potential sponsor. If you have a closed trailer, sell that as a moving billboard by showing all of the miles you will be travelling, and where the trailer will be seen.

Second, accentuate the positives yourself and your team can bring to the sponsor; i.e. a presentable appearance, competitive representation of the product (winning), and knowledge of the product and it's effect on your performance (if applicable).

The more you know about the potential sponsor ahead of time, and i'm not simply referring to "oh, yeah you guys sell shocks", the better off you are. Go in understanding the company as a whole, why they are positioned where they are in the marketplace, and where you fit in.

I don't want to overwhelm you, so I'll stop there. If you take one thing away from this, be confident, and know what your selling.
 
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