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One it gives them a clean up day. Sadly it would leave the NASCAR folks nothing to do Thursday as IRP doesn't start up till Friday. But I think it has much less to do with getting NASCAR folks to the dirt track but getting the local folks to the Speedway. A day break would not kill that momentum but wouldn't hurt either. How many folks are they potentially losing to the World if they run Thurs instead of Wed? Probably not a lot, but you can bet a a few.. and it's all revenue. I just think this is more about hype and revenue, and hoping the locals will stay for the weekend also.
But they'll be more folks at the World for 3 days than Indy for the 3 big track days.
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