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I feel like the decline in young fans could correlate directly with the number of tracks that run weekly shows, nowadays. I can remember when I was young (I'm 31 now...OLD) going to Tri state Speedway every Sunday. I think it's hard for youngsters, who didn't grow up with a parent racing, to even know when and where there's going to be a race, and to get an adult to take them to the track. That goes back to the marketing of the sport. I've introduced a lot of new fans to dirt track racing, and have found that once you get someone to the track, they typically want to go back time and time again.
It also helps when the drivers are fan-friendly. I feel like the tracks that have hometown drivers that are well-liked, tend to have a lot of their youth t-shirts in the stands, which will eventually grow up to be adult t-shirts and lifelong fans.
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