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[QUOTE=racephoto1;347484]From and outsider looking in, the AMA do have a good thing, the key for them is the same for everyone else, more butts in the seats. They had more then Springfield did, and there was more fan participation. That participation deal is what needs to take place in open wheel racing. Fan pit walks before the events start, lob a few Tshirts to the crowd, things like that. It doesn't always take money to get people interested, but if you don't do anything, you get nothing in return.
As for purse money, AMA is $7500 to win for 25 miles, at least at Indy. That's not too bad for a race the quarter distance of a champ dirt car race.
USAC executive tried to do something along these lines, they bought a t-shirt gun and some pyro stuff... It came with directions that had to be read, so he put the stuff in the basement, and he went off to Calf. to a truck race!
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