ossuks (Offline)
#7
6/30/12 10:02 PM
Late Models market their product! Late Models run for huge money!
WOO markets its product! WOO run for huge money!!
When organizations are managed by intelligent individuals they prosper! There must be good leadership and good marketing people in these organizations? While some organizations are growing (MSR,POWER-I), others seem to be going backwards. It all comes down to leadership, the powers in LM,WOO, MSR, Power-I, ARCA, all seem to be growing their product, they have TV, they have growing or steady car counts. When these organizations make changes they do so with the car owners input, and the betterment of their product is the priority!
Also, there seems to be a loyalty between the successful sanctioning bodies and their customers, some sponsors have been a part of certain groups for a long time. Again, that is marketing, they do not have a slam, bang, got your money attitude, or, these long term deals would not be in place. Good leadership does not lose 50%,60%, and in some cases 70% of their car owners.
Years ago a bunch of racers got together,( and with a man and a station wagon), there where no big names at the time, just a group of racers and Ted Johnson, they now race for a living, a real nice living! The LM's put a similar situation to work a few years back and, they race for a living, a real nice living!
Where does the MSR series go, or where is it going, are they the next success story? MSR has a TV deal, races at some of the best tracks in the country, has a growing purse structure, and, they are doing this with a pavement sprint car, the same kind of car that 2 other organizations have done away with! POWER-I averages 35+ cars, when other organizations are struggling to have a full feature (let alone full heats and a Semi).
LEADERSHIP, good for those that are successful, car owners, drivers, crews, fan, ect... be thankful for what you have..... for those of you in a less than stellar situation, why are you there?
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