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Did you catch the promo for short track racing? Some local short track racers and then Carl Edwards encouraging fans to go to the roots. Can you imaging what USAC could do with a promotional campaign in which Schrader, Gordon, Stewart, Newman, and all of the others who started in USAC were put on local promotions saying "I learned my racing skills in USAC. Come to the sprint and/or midget race at X speedway Saturday night to see great racing, established stars like (Darland, Jones, etc) and up and coming youngsters." OK, I am not an ad professional, but I hope you get the idea. Perhaps USAC could start pulling in those new fans we all talk about the need for.
Frank Daigh
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