Quote:
Originally Posted by Bill Gardner
The only real problem I see is how "racing" might use this opportunity. Do they only ask "what is in for me?" or will they actually see the potential benefit this could bring to the sport.
If you can't think big picture... you won't understand it.
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That's exactly what I was most concerned about. It's a sure bet that no kind of TV deal is going to benefit the racers from a purse increase standpoint. So increased sponsorship exposure opportunity is about the only "short term, near sighted" potential benefit to the competitors. Problem is that many people are going to approach potential sponsors with the promise of "NATIONAL CBS SPORTS TELEVISION EXPOSURE". The only problem with that strategy is that your chances of doing well enough to even make it to a "C" Main or better are a snowballs chance in hell at best. If you don't start a Saturday night "C" feature the only way you're going to get any TV time is by going over the catch fence and making the highlight reel. So now the business you promised all this exposure to has written a check and got absolutely nothing out of it...
"Welcome to racing Bob's Tire and Lube, thanks for the money, sorry about the bad taste you have in your mouth for midget racing, hope it doesn't keep you from doing any more in the sport"
Is that somewhere along the lines of what you are concerned about Bill?