Quote:
Originally Posted by Dick Monahan
I know I can read about it in AARN when it comes in a week or so, but in the 21st century, I should be able to read about it as it happens. And the USAC race reports are so stripped down to the essentials, there is very little feeling of the event at all.
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That's the attitude right there that new fans, aka young fans, would most likely have if USAC posted every little thing about a race. Why should you be able to read about something as it happens? I can follow the Cincinnati Reds Twitter feed and imagine every home run, every double play, and every pitch without the Reds getting my patronage at all.
Remember, race reports are not media releases. Race reports are supposed to be the bare essentials and are meant to be used for reference.
Twitter is 140 characters per update. Tweeting quick, entertaining tweets that the green is out, the yellow is out, and the checkered is out with a top 5 results list is plenty. Give the reader a taste of what's on track and make them want to actually come to the next race.
It makes no sense to give detailed, instant updates through every corner of a race. It's better PR-wise and promotion-wise to create incentive rather than fill a need.
Now, if USAC's media releases and advisories are poor...that's a different subject. This thread is about the original poster's view of USAC's use of Twitter.