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If you do some research on this guy you will see what he started with at the PBR in 1995..nothing and he has built it into something huge with a TV deal that nobody ever expected bull riding to get and selling out huge arenas. This guy will know how to put asses in the seats and thats what IRL needs. If you have never been to a PBR event it is a happening in itself. In vegas the riders show up in limos on a red carpet and the bulls are treated like rock stars. I was in New York City a few weeks ago for the show they had at Madison Square Garden and that is not a cowboy kinda town but the place was pumped up with excitement. The only regret I have is I wish this guy was coming to work for USAC. I am sure this guy could right the ship. It may take a year for him to get use to the IRL but he will turn it around.
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