Originally Posted by sprinter25:
Either that, Tim, or it was a "time-buy", where Knoxville purchased airtime from Speed and sold all of the advertising time, and kept all of that revenue themselves. So if the race were to be televised tonight, Knoxville would have had to "buy" more TV time from Speed, and likely not have the ability to quickly sell the ads in order to prevent it from becoming a money loser.
Or maybe Knoxville pulled the plug after they heard Speed TV's costs for the Sunday night telecast...I'm guessing that the production costs, including personnel, satellite uplink, additional per diem expenses. could quickly add up to $50-$100K.....live TV ain't cheap...
Bingo