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Social media can absolutely destroy racing if it isn't controlled, but in some circumstances it helps. I started the USAC Silver Crown from the beginning to today on Facebook in hopes to get the popularity back and build a build a new younger fanbase. It started small but there is now over 7,000 members on there including legends of our sport (Jimmy Sills, Billy Engelhart, Steve Chassey, Junior Kurtz, Galen Fox, etc.) and most of our current drivers. It may not necessarily bring more new fans to the track, but it sure doesn't hurt that it makes the younger generation more aware of the past and shows how much people care about the history. Just my two cents though!
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